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Marketing: Brand Management

Marketing: Brand Management
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Thanks to Them, Parimatch Is a Brand Icon

Parimatch’s brand culture speaks to the world through all visual communications. The brand management team creates captivating designs with our distinctive colors and fonts, positioning the brand within the market by creatively presenting our offering and building our customers’ perception of our products and platforms.

The team’s business value

The Brand team implements marketing projects and works closely with all departments, partners, agencies, and contractors. They carefully analyze the risks, ensure compliance to safeguard our brand image, avoid obstacles that might affect Parimatch’s strategy, and conduct regular user research to measure performance.

Every day, the team communicates its core values to clients and colleagues by the brand’s visual language.