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Email Marketing Specialist for Parimatch International

Email Marketing Specialist for Parimatch International

PMI
Kyiv
Full time
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We are a highly successful Company with great ambitions. We operate on a very competitive market so every day we are looking for opportunities to be better. To be faster. Even faster. Never stand aside and never afraid to try. Having a lot of ideas we are very open to fresh ones. Equally important, we have resources to bring these into motion.

We invite those who fired up to:       

  • Creating, maintaining, and optimising existing emails, SMS & Push notifications;
  • Creating content for all communication channels;
  • Generating and testing hypotheses and approaches for general improvements of CRM Communications;
  • Working with the clients’ base: segmentation and analysis;
  • Creating, developing, and optimising communication sequences (Email/SMS/Push), as well as triggered sends and promo sends;
  • Performing A/B tests;
  • Cooperating with the CRM team on complex tasks;
  • Creating tasks for the design team and maintain its readiness.        

Essential professional experience:

  • At least 1-year experience as an Email Marketer or CRM Communications Manager;
  • Content writing skills (English only);
  • Knowledge of the basic CRM communications performance metrics (Email/SMS/Push);
  • Knowledge of Internet marketing trends in general and email marketing in particular.         

Desirable skills and personal features:

  • Basic knowledge of HTML/CSS and how HTML emails are built;
  • Experience with Salesforce, Figma, Notion, Asana;
  • Knowledge of sports and sporting events is welcome but not mandatory;
  • Experience with outbound calls;
  • Creativity, self-sufficiency, responsibility, and performance;
  • Experience in gambling/betting industry. 
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